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Get ready for spring with a read through the articles, "Consumer Sentiment & Trends" and "Local Businesses and Local Events are the Perfect Match." Both articles include action worthy info your business can use today.

If you are currently using email marketing, or considering it, read "Message Delivered: Making the Most of Email Marketing" for insights on how to get more out of your message. 

If you would like marketing assistance on any of these topics or others, please contact us at 630-961-4504.

Consumer Sentiment & Trends

David S. Buddingh
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This March, U.S. consumer sentiment rose more than anticipated, reaching levels not seen since 2004. CNBC reported that​ “consumers appeared to be focused on positive economic news — especially noting a favorable economic outlook and confidence regarding personal finances.” With consumer sentiment at a 14-year high, now is the perfect time to examine the newest trends among consumers.
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Message Delivered: Making the Most of Email Marketing

Jeanne M. Buddingh

The average American receives over 100 emails every day. So, it’s no wonder that when it comes to retail and professional service emails, they often don’t get around to opening them. That means there’s more reason than ever to be strategic about crafting and sending emails that stand out in a crowded inbox.
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Local Businesses and Local Events are the Perfect Match

Pepper Erdmann
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As the weather begins to (hopefully) warm up, there are more and more local events being added to the calendar. Local businesses would be smart to make the most of them. Now is the perfect time to start getting prepared to capitalize on summer events like street fairs, races, and festivals. Those events all provide great opportunities for you and your team to not only meet prospective customers in person but to establish your business as part of the local community.
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