Jen and Jess, founders, getting work done in July.

Pinch Me - Is this Really Happening?

Hello supporters of our ocean, our planet and our idea to bring an "unpackaged" refill store to Anchorage. Yes, it is really happening!  We have made huge strides toward opening Blue Market AK, a brick and mortar store, by next spring.  Meanwhile, we are on track to open the "Little Blue Market Cart" with a sampling of products​ in August and September and pop-ups later in the Fall.  We are here thanks in large part to support from you, our friends and family, survey respondents and other minimal-waste advocates, and also to Jess, Jen, and Loren who had a chance to put their heads together in a 5-day retreat to finalize plans. 

--Jen Gordon and Jess Johnson, founders of Blue Market AK

Thank You For Your Feedback on our Survey!

Due in large part to your enthusiastic and informative response to our survey (275 folks filled it out so far!), we feel confident about moving forward. Thank you for taking the time to complete it so that we may test the idea out on our potential market and learn about what you want and need to make it successful for you.

We Can Do It!


feeling a little bit like Rosie these days


So Many Things Checked Off the List

  • Inventory is being researched and purchased
  • Market cart is almost finished
  • Farmer's Market spots reserved
  • Planning retreat completed
  • We are a registered LLC
  • Logo and branding designed 
  • Website and social media
  • Fundraising campaign almost ready to launch via Indiegogo!

Our Repurposed Market Cart is Being Built 


transforming the trailer


Bruce, volunteer builder and advocate, has been working on repurposing an old trailer to create a pop-up cart for our market presence. Jess has been sanding, painting and organizing inventory samples. Look for us at the Spenard and Fire island farmer's markets starting August 10th. Go to our Products page to see a list of some of the items and vendors we will have be featuring there, and some more about our philosophy.

Fundraising Campaign Coming Soon

We are almost ready to launch our Indiegogo crowdsource fundraising campaign.  Look for it, there will be opportunities to donate small or larger amounts and in return, receive some awesome perks, like bags, refill punchcards, refill starter kits, and more.  Links will be provided via email, on our website, facebook page and instagram account.

We Need Your Help - Want to Volunteer?

We have some opportunities for you to get in on the ground level, and can even give you some sweet perks in return for your time. 

Email​ if you'd like to receive more information about these volunteering opportunities, or shoot a message from our website Contact page.